Springfield Tour
TV branding, on-air
A 5-week marathon visiting Springfield’s most iconic landmarks! Fox’s “Tour por Springfield” campaign focused on one location a day, playing episodes around each one of them. With a wide array of minimalist illustrations and a dynamic modular layout, the segment worked as a travel brochure to Springfield, "The Little Town That Can't and Won't”.
Year: 2018
Client: Fox Channel Latinoamerica
Creative Director: André Takeda
Art Director: Nicolás Sarsotti
Copywriters: Ernesto Siffredi, Tulio Bragança, Bruno Chattás
Design: Lucas Rocha, Pablo Venicio, Santiago Avila, José Saccone
Animation: Lucas Rocha, Pablo Venicio, Santiago Avila, José Saccone
Music & SFX: Pablo Siffredi
Client: Fox Channel Latinoamerica
Creative Director: André Takeda
Art Director: Nicolás Sarsotti
Copywriters: Ernesto Siffredi, Tulio Bragança, Bruno Chattás
Design: Lucas Rocha, Pablo Venicio, Santiago Avila, José Saccone
Animation: Lucas Rocha, Pablo Venicio, Santiago Avila, José Saccone
Music & SFX: Pablo Siffredi
![](https://freight.cargo.site/t/original/i/d754b744ab03dabf90f4b81bf83ba32bca762929141497073b5557bc1455a0b0/TourSPG_Stills.jpg)
![](https://freight.cargo.site/t/original/i/6ed4b6f2410185e47583589db91a5f3fec03b3ba616fbf278d7abda18f30ea03/TourSPG-Still08.jpg)
![](https://freight.cargo.site/t/original/i/455b684faf0f03bfd2b99b210ec49793e27b36b272260308ed3381f7e4c8bb77/TourSPG-Still10.jpg)
![](https://freight.cargo.site/t/original/i/df29bcf62b9688659c867f1cfb21089e502e61cc8c7fbf688b1d15a4b3a76be7/TourSPG-Still13.jpg)
![](https://freight.cargo.site/t/original/i/6c525ee6f9689e86f2715664dc88f0a096982ea5521a00f3976b36e176e774d3/TourSPG-Still12.jpg)
![](https://freight.cargo.site/t/original/i/b50aa739a6483ee6720144e118a44b2d07112201628fd1a476f252bdc8289234/TourSPG-Still11.jpg)
![](https://freight.cargo.site/t/original/i/5d07243f172bde9a7fbb5453636ba7bb9e00110c2a81fcb96812b3fb5fea7edd/TourSPG-Still06.jpg)