Springfield Tour

TV branding, on-air

A 5-week marathon visiting Springfield’s most iconic landmarks! Fox’s “Tour por Springfield” campaign focused on one location a day, playing episodes around each one of them. With a wide array of minimalist illustrations and a dynamic modular layout, the segment worked as a travel brochure to Springfield, "The Little Town That Can't and Won't”.

Year: 2018
Client: Fox Channel Latinoamerica
Creative Director: André Takeda
Art Director: Nicolás Sarsotti
Copywriters: Ernesto Siffredi, Tulio Bragança, Bruno Chattás
Design: Lucas Rocha, Pablo Venicio, Santiago Avila, José Saccone
Animation: Lucas Rocha, Pablo Venicio, Santiago Avila, José Saccone
Music & SFX: Pablo Siffredi






© 2022 Santiago Avila